Join the Mitsubishi Motors North America (MMNA) Team!  

About the Job:

To support the brand strategy across national and regional advertising initiatives at MMNA. As we build our brand narrative across paid and owned channels, we need a dedicated Brand Manager to ensure seamless storytelling, flawless execution, agency coordination, and brand consistency. This position fills a critical gap between strategic planning and day-to-day campaign delivery.

This role reports to the VP & Chief Marketing Officer.

Role Summary:

This role is responsible for translating MMNA’s overarching brand and communications strategies into compelling advertising executions that drive awareness, engagement, and lead generation. It involves aligning creative development with media strategy to ensure the right message reaches the right audience at the right time. The role crafts a cohesive brand and product narrative across all campaigns, manages agency and production workflows from briefing through delivery, and oversees campaign launches from concept to post-production. As a steward of our brand voice, the role ensures all consumer-facing content is consistent, compliant, and impactful across channels.

As a Brand Manager, You Will: 

• Translate Communications Strategy into Advertising Execution: Convert overarching brand and communications strategies into integrated, high-impact advertising campaigns that drive awareness, engagement, and lead generation.
• Align Creative with Media Strategy: Support the development of advertising that complements media plans, ensuring the right creative is delivered to the right audience at the right time.
• Craft a Cohesive Brand and Product Story: Ensure all advertising tells a unified story that reflects Mitsubishi’s brand strategy, product positioning, and customer promise.
• Lead Creative Development and Production Workflows: Manage agency partners and production vendors from briefing through delivery, ensuring timelines, budgets, and quality standards are met.
• Support Campaign Launches from Briefing to Post-Production: Own the executional arc of campaign launches, coordinating internal and external teams to deliver assets on time and on brand.
• Ensure Brand Messaging Consistency and Compliance: Act as a steward of Mitsubishi’s brand voice, ensuring all consumer-facing content is compelling, compliant, and consistent across channels.

Measuring Your Momentum:

First 90 Days – Getting Up To Speed:

• Build foundational knowledge, relationships, and visibility into current workflows.
• Take ownership of campaign execution and lead creative development for active initiatives.
• Demonstrate measurable impact and prepare for upcoming launches.

Year 1 Victory Lap:

• Support brand awareness and consideration growth.
• Execute campaigns for key model launches.
• Ensure creative consistency across channels.
• Deliver production efficiency and accuracy.
• Amplify brand opinion and NPS.

Ready to Join The Team? You Should Have:

• 5+ years of experience in brand management, advertising, or integrated marketing communications with 1+ years of people management/leadership experience
• Proven ability to translate brand strategy into high-impact advertising campaigns.
• Strong understanding of media planning and creative alignment across paid and owned channels.
• Exceptional storytelling skills with a focus on cohesive brand and product narratives.
• Experience managing agencies and production vendors through creative development and delivery.
• Skilled in leading cross-functional teams and coordinating campaign execution from briefing to post-production.
• Detail-oriented with a commitment to brand consistency, compliance, and quality.

Extra Horsepower (Profile Differentiators): 

• Experience managing integrated campaigns across multiple channels with automotive or consumer brand exposure.
• Strong creative judgment and ability to translate strategic briefs into compelling executions.
• Comfort with agency management, production workflows, and budget tracking.
• A collaborative spirit with a bias for action, and a passion for brand storytelling that connects emotionally with consumers.

Why Join Us?

• Team Growth & Recognition: We’re fostering a culture of internal mobility, creativity, and collaboration. Several team members have recently taken on new challenges, and we’re committed to supporting career development through meaningful work and shared success. It’s a great time to join a team that values both performance and play.
• Momentum 2030 Activation: We’re bringing Mitsubishi’s challenger brand spirit to life through bold, attention-grabbing campaigns and regional activations that are gaining traction with dealers and consumers.
• Elevated Creative Partnerships: Our agency relationships are evolving to deliver more integrated, data-informed, and emotionally resonant work. This role will be at the center of that transformation.

Pay Transparency: 

The base salary for this position ranges between $120,000 to $130,000. The base salary will be based on a number of factors including the role offered, the individual's job-related knowledge, skills, and qualifications. In addition to base salary, we are proud to offer a comprehensive and competitive benefits package for all eligible employees which also includes 401k with company match, Mitsubishi Lease Program, and a full range of medical, financial, and other perks and benefits.

Perks and Benefits:

• Family First: Enjoy comprehensive healthcare coverage, including medical, dental, and vision plans.
• Be a Proud Mitsubishi Ambassador: Take advantage of our Discounted Employee Lease Car program, covering insurance, maintenance, and registration fees, with no down payment or credit check required.
• Drive with Perks: This position comes with monthly a car allowance, contingent upon a satisfactory driving record.
• Secure Your Future: Benefit from our 401(k) with Company match and annual contributions based on years of service.
• Fuel Your Growth: Access professional development opportunities, including training, tuition reimbursement, and employee resource groups.
• Take Time for Yourself: Enjoy up to 30 days of paid time off, including holidays, vacation, and other leave options.
• Hybrid Working Environment: Experience the perfect balance of remote and in-office work (~2 days remote, 3 days in-office) at our modern office, located in the vibrant Franklin, TN area.
• Thrive in an Open Environment: Experience our collaborative workspace where ideas flow freely.

The MMC Way:

Our values form the foundation of everything we do. At Mitsubishi Motors, we are committed to a set of core principles that guide our actions, decisions, and interactions. Our values reflect who we are as a company, how we collaborate, and the impact we aspire to make. These values are what we call the MMC Way:

• Think of Our Customers, Strengthen Trust
• Enrich Society
• Welcome All Facts, Share Difficult News First
• Conduct and Challenge Yourself Professionally
• Respect All, Work as a Broader Team

Diversity and How to Apply:

At MMNA, we embrace the strength that diverse perspectives and experiences bring to our team. Our application process is designed to champion inclusion and equity. We're on the lookout for the ideal fit for each role, valuing skills and experiences over traditional education or specific company backgrounds. Feel encouraged to apply, even if your profile doesn't precisely match the job description. We invite you to delve into a few thought-provoking questions in our application, offering you the opportunity to showcase your unique talents and insights right from the start.

Once you've submitted your application, expect to hear from us within 7 business days. We're committed to keeping you informed about the status of your application, ensuring transparency and open communication throughout the process. We understand that perfection is a journey, and if you ever have questions about your application or the process itself, don't hesitate to reach out to your recruiter. 

Mitsubishi Motors is proud to be an equal-opportunity employer, excited about collaborating with talented individuals of all identities. We do not discriminate based on identity, aligning with our commitment to fostering a diverse workplace. Our code of conduct serves as a guiding light for the company we aspire to be, celebrating our differences as the driving force behind a product that serves a global user base. 

We welcome applications from individuals with disabilities and is prepared to provide reasonable accommodations. If you require such accommodations for the job application or interview process, please email .

We hope you will join us on this journey where your dedication aligns with our values, creating an environment that fosters growth, collaboration, and meaningful contributions.

Click  to learn more about what it's like at MMNA!