BDG is looking for a part-time Social Assistant to work across the company’s portfolio of brands, with a primary focus on TikTok. 

To succeed in this role, the candidate should have a strong interest in entertainment, lifestyle, and internet culture, with a particular emphasis on the output of digital publishers on social media. Experience running social media profiles for brands and/or personalities is desirable but not a requirement if the candidate can provide alternative evidence of their expertise in social media.

The ideal candidate will be highly organized, have a keen sense of initiative, and be confident in solving problems as they arise. A strong work ethic, flexibility, and discretion when dealing with confidential matters are all essential, as is a passion for creating first-class digital magazine content. 

Candidate must be based in the New York area and be committed to coming into the office 2-3 days per week.

This is a part-time role for 25 hours per week. The ideal candidate will be able to work flexibly when tentpole events like Fashion Month and Awards Season are taking place. 

Key Accountabilities:

• Tasks may change based on business needs, but it is expected that core responsibilities will include the following:
• Ideate, create, and schedule daily posts on BDG’s portfolio of social media pages, with a primary focus on TikTok
• Assist social team members with ad hoc posting and content creation tasks across other social media platforms, including (but not limited to) Instagram, Facebook, and threads
• Collaborate with editorial staff, designers, and video editors to create high-quality, social-first content for our cross-platform accounts
• Monitor social platforms for conversations and trends that BDG brands could participate in
• Pull data for weekly and monthly traffic reports, and assist with quick turnaround insights requests
• Track high-profile shares and engagements across BDG brands’ social accounts 
• Contribute to cross-brand brainstorms, generating timely and relevant ideas on a regular basis.

Candidate Profile:

• 1-2 years of experience working in social media
• Demonstrable interest and/or experience in entertainment and lifestyle content 
• Ability to write optimized, smart social copy
• Thorough understanding of brand voice and a passion for using social platforms to reach audiences in innovative ways
• Knowledge of social listening platforms and scheduling tools like Sprout Social, Later, and Meta Business Suite
• Ability to identify and apply emerging trends to social strategy
• Excellent organizational skills
• Willingness to alter workflow with a sense of urgency
• Exceptional communication skills
• Basic video editing skills

$26.44 - $26.44 an hour